Baffled by this, she set out on her ambitious journey to come up with creative, pretend-play toys that would light up any child's imagination. Fast forward; her endeavours transcended into a vastly successful dress-up and costume business which manufactures award-winning toys – an innovative leader in the pretend-play market for children.
We at Great Pretenders believe that “dress-up” is so much more than just putting on a costume, as Oppenheim Toy Portfolio says:
“Pretend play is not just great fun. It’s the way kids develop imagination and creative thinking skills and try out being big and powerful. Pretending also brings the world down to the child’s size and understanding. It’s a way to develop communication skills and an outlet for expressing feelings and fears.”
At Great Pretenders, we are constantly on the hunt for great fabrics, trims and findings which can be transformed into inspiring pretend-play toys for children. Not only do we aim to provide the best value for your dollar, we strive to be as innovative as possible in what we make. For example, all of our products are easy-care and with maximum sizing flexibility. We also also make great strides on the creative end – our popular reversible costumes & capes are fan-favourites and have won several acclaimed toy awards.
For 2013, we completely redesigned our brand from top to bottom. First off, we have launched this new website to make your shopping experience fun and enjoyable. Along with this are new graphics that have greatly enhanced the look and feel of our products which can be found on our meticulously designed packaging. And perhaps most important of all, there are many great additions to the product range, like a complete line of Great Pretenders jewelry and accessories!
We are a small but dynamic group of people (and a dog!) at Creative Education. We have designers with a love of children, fantasy and fabric, talented cutters & sewers who bring the designs to life, reliable shippers who keep it all straight and make sure the right products get to the right place, and an unflappable administrative group who dot the ‘i’s, cross the ‘t’s and connect the dots. All led by our founder and members of her family - we are truly a family run business.